Blog /Business and Project Management

How to build complex products while market requirements are dynamically changing? What to look at while choosing the CMS platform?

In this category, you’ll find the answers to the questions about building and managing a professional website. You’ll learn why it is worth using the open source technology, and what you’ll gain from the website prototype.

Moreover, you’ll find information about writing a brief for a web development agency and see the inspiring examples of Drupal websites.

In the complex world of software development, customers often find themselves at crossroads when deciding whether to work with a particular company. Understanding the nuances of the decision-making process is essential for service providers and their customers. In this blog post, we'll delve into the various obstacles to decision making and look at how Droptica, along with its sales team, is helping clients deal with these challenges. 

Do you run an insurance agency? Or want to expand your current web page and implement new solutions? In the following article, I present some examples of insurance websites that can inspire you to work on a website that should aim to increase conversions.

Team development of company publications is a good step towards guaranteeing their high quality. However, cooperation in this field should be structured in order to catch errors faster and prevent the posting of unfinished materials on the website. To this end, it’s worth using a carefully planned content creation workflow. What is it, and how to design it?

Using dynamic content on your website and in your marketing efforts will improve the user experience and achieve better conversions. You can match different variations of elements on your web page to the behavior and habits of your visitors. To do this, it’s necessary to collect and process information about their activity. Learn more about this topic from our article.

Websites can perform various functions for a business. When deciding to create a web page for a company, it’s worth considering what the purpose of its existence should be. Learn about the different kinds of websites and what tasks they will help you accomplish.

The job of an email marketer is to constantly chase ideas and stay on top of the latest trends. In this article, we’ll focus on the best newsletters created by brands in recent years and explain what makes them effective tools for promoting a company and its offerings. See our examples and get inspired.

Want to learn how to create a landing page that will help you achieve your company's goals? Are you planning to design an LP, or maybe you already have a subpage that needs optimization? The tips we'll share with you will make it easier for you to increase conversions. Read our article and see how to create landing pages that convert.

The world of technology is constantly evolving - striving to create new solutions and improve the old ones. Consequently, the life cycle of any software sooner or later reaches its inevitable end. Such a fate awaits the distinguished and still popular Drupal 7 with the end of its official support by the developers. This is the perfect moment to recall the novelties it brought in relation to the previous versions and shed some light on what's next.

The rapid growth of ecommerce in recent years has changed the face of business. Industrial companies must adapt to a new reality in which negotiations and transactions are primarily conducted online. Ecommerce for manufacturing sector can increase brand recognition, as well as improve their sales performance and allow them to reduce costs. Find out why else you should consider building an ecommerce industrial website for your company.

More and more companies are choosing to conduct detailed tests on their websites in order to improve them. No one can tell you better what solutions best appeal to users, who are your potential customers, than they themselves. Then what elements of websites are worth testing? See 5 examples of A/B testing that have led to improved results for the real business web pages.

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